是從事(shi)農(nong)(nong)(nong)產(chan)(chan)品(pin)(pin)、中(zhong)(zhong)草藥(yao)材等種植、加工、銷售,集科研、推廣(guang)、商貿、服務于一體的綜合(he)型農(nong)(nong)(nong)業(ye)(ye)(ye)龍(long)(long)頭企(qi)業(ye)(ye)(ye)。公(gong)(gong)(gong)司(si)(si)創建(jian)于1991年,屬(shu)下有(you)(you)陽春(chun)市(shi)(shi)綠業(ye)(ye)(ye)保健(jian)食品(pin)(pin)有(you)(you)限公(gong)(gong)(gong)司(si)(si)、陽春(chun)市(shi)(shi)綠業(ye)(ye)(ye)動物保健(jian)品(pin)(pin)有(you)(you)限公(gong)(gong)(gong)司(si)(si)、陽春(chun)市(shi)(shi)綠業(ye)(ye)(ye)春(chun)砂(sha)(sha)仁連鎖銷售有(you)(you)限公(gong)(gong)(gong)司(si)(si)、陽春(chun)市(shi)(shi)綠業(ye)(ye)(ye)斑斕廣(guang)告傳媒有(you)(you)限公(gong)(gong)(gong)司(si)(si)、南藥(yao)種植基地、陽春(chun)市(shi)(shi)農(nong)(nong)(nong)聯(lian)經濟專業(ye)(ye)(ye)合(he)作社、綠業(ye)(ye)(ye)土特(te)產(chan)(chan)購(gou)銷中(zhong)(zhong)心、陽春(chun)市(shi)(shi)農(nong)(nong)(nong)聯(lian)畜(chu)牧發(fa)(fa)展有(you)(you)公(gong)(gong)(gong)司(si)(si)、陽春(chun)市(shi)(shi)綠業(ye)(ye)(ye)投資發(fa)(fa)展有(you)(you)公(gong)(gong)(gong)司(si)(si)、信宜市(shi)(shi)綠業(ye)(ye)(ye)食品(pin)(pin)有(you)(you)限公(gong)(gong)(gong)司(si)(si)。現屬(shu)國家(jia)扶貧(pin)龍(long)(long)頭企(qi)業(ye)(ye)(ye)、廣(guang)東省農(nong)(nong)(nong)業(ye)(ye)(ye)扶貧(pin)龍(long)(long)頭企(qi)業(ye)(ye)(ye)、廣(guang)東省連續十(shi)三年重(zhong)合(he)同守(shou)信用企(qi)業(ye)(ye)(ye),組建(jian)有(you)(you)廣(guang)東省農(nong)(nong)(nong)業(ye)(ye)(ye)科技創新中(zhong)(zhong)心、廣(guang)東省春(chun)砂(sha)(sha)仁工程技術研究開發(fa)(fa)中(zhong)(zhong)心,通(tong)過AAA級“標(biao)(biao)準(zhun)化良好行為(wei)(wei)企(qi)業(ye)(ye)(ye)確認(ren)(ren)審查。通(tong)過了HACCP認(ren)(ren)證、ISO9001:2008認(ren)(ren)證、QS質量安(an)全(quan)認(ren)(ren)證、GMP認(ren)(ren)證,”綠業(ye)(ye)(ye)“、”春(chun)砂(sha)(sha)“商標(biao)(biao)被評定為(wei)(wei)廣(guang)東省著名(ming)商標(biao)(biao),”蜜餞黃(huang)皮“”桂圓寶“”春(chun)砂(sha)(sha)仁干果“產(chan)(chan)品(pin)(pin)被評為(wei)(wei)廣(guang)東省名(ming)牌產(chan)(chan)品(pin)(pin);”春(chun)砂(sha)(sha)醋(cu)“、”黃(huang)皮醋(cu)“是廣(guang)大消費者認(ren)(ren)同的好評產(chan)(chan)品(pin)(pin)。南藥(yao)科普(pu)(pu)示(shi)范(fan)基地被中(zhong)(zhong)國科協、財政部評為(wei)(wei)”科普(pu)(pu)惠農(nong)(nong)(nong)興村“農(nong)(nong)(nong)村科普(pu)(pu)示(shi)范(fan)基地。
-----經營策(ce)略(lve)
2007年(nian),集團公司確定(ding)”綠(lv)(lv)業(ye)中(zhong)國(guo)“的經(jing)營(ying)策略(lve)(經(jing)營(ying)中(zhong)國(guo)各(ge)(ge)地(di)(di)(di)(di)土(tu)特(te)(te)產(chan)(chan)(chan)(chan)(chan)(chan));綠(lv)(lv)業(ye)中(zhong)國(guo)由三(san)個系(xi)(xi)統(tong)(tong)組成(cheng)(cheng);一、建立研發系(xi)(xi)統(tong)(tong),整合集團公司科研中(zhong)心(xin)及合作高(gao)校(xiao)的資源(yuan),利用各(ge)(ge)地(di)(di)(di)(di)高(gao)校(xiao)、研究院所的科研力量(liang),以全(quan)國(guo)各(ge)(ge)地(di)(di)(di)(di)有(you)功(gong)(gong)能(neng)特(te)(te)色(se)的農產(chan)(chan)(chan)(chan)(chan)(chan)品(pin)作為(wei)原料(liao),從(cong)原材料(liao)種植到(dao)產(chan)(chan)(chan)(chan)(chan)(chan)品(pin)開發及功(gong)(gong)能(neng)挖掘著手,不斷開發不同形(xing)式的具(ju)有(you)各(ge)(ge)地(di)(di)(di)(di)地(di)(di)(di)(di)方(fang)特(te)(te)色(se)的功(gong)(gong)能(neng)食品(pin)。二、建立生(sheng)(sheng)產(chan)(chan)(chan)(chan)(chan)(chan)系(xi)(xi)統(tong)(tong),生(sheng)(sheng)產(chan)(chan)(chan)(chan)(chan)(chan)系(xi)(xi)統(tong)(tong)是負責各(ge)(ge)地(di)(di)(di)(di)具(ju)有(you)保健(jian)(jian)功(gong)(gong)能(neng)土(tu)特(te)(te)產(chan)(chan)(chan)(chan)(chan)(chan)的深加(jia)工,采用以制(zhi)藥(yao)的態度生(sheng)(sheng)產(chan)(chan)(chan)(chan)(chan)(chan)食品(pin)的理念,將生(sheng)(sheng)產(chan)(chan)(chan)(chan)(chan)(chan)企業(ye)辦(ban)到(dao)全(quan)國(guo)各(ge)(ge)地(di)(di)(di)(di)有(you)條(tiao)件的地(di)(di)(di)(di)方(fang)去,生(sheng)(sheng)產(chan)(chan)(chan)(chan)(chan)(chan)出當地(di)(di)(di)(di)的地(di)(di)(di)(di)方(fang)特(te)(te)產(chan)(chan)(chan)(chan)(chan)(chan),在當地(di)(di)(di)(di)形(xing)成(cheng)(cheng)土(tu)特(te)(te)產(chan)(chan)(chan)(chan)(chan)(chan)的生(sheng)(sheng)產(chan)(chan)(chan)(chan)(chan)(chan)中(zhong)心(xin)。三(san)、建立營(ying)銷(xiao)(xiao)(xiao)(xiao)系(xi)(xi)統(tong)(tong),建立健(jian)(jian)全(quan)產(chan)(chan)(chan)(chan)(chan)(chan)品(pin)營(ying)銷(xiao)(xiao)(xiao)(xiao)體系(xi)(xi),負責各(ge)(ge)地(di)(di)(di)(di)深加(jia)工的產(chan)(chan)(chan)(chan)(chan)(chan)品(pin)銷(xiao)(xiao)(xiao)(xiao)售,在全(quan)國(guo)各(ge)(ge)地(di)(di)(di)(di)組建營(ying)銷(xiao)(xiao)(xiao)(xiao)網(wang)絡,開辦(ban)全(quan)國(guo)連鎖特(te)(te)產(chan)(chan)(chan)(chan)(chan)(chan)營(ying)銷(xiao)(xiao)(xiao)(xiao)體系(xi)(xi),并且與時俱進,在網(wang)絡平臺(tai)鋪設電子商(shang)務(wu)系(xi)(xi)統(tong)(tong)。爭取在全(quan)國(guo)各(ge)(ge)地(di)(di)(di)(di)的縣以上城市(shi)成(cheng)(cheng)立綠(lv)(lv)業(ye)特(te)(te)產(chan)(chan)(chan)(chan)(chan)(chan)旗艦店(dian),通過(guo)培育顧客,傳播(bo)綠(lv)(lv)業(ye)食療健(jian)(jian)康(kang)、養生(sheng)(sheng)知(zhi)識及綠(lv)(lv)業(ye)企業(ye)文化。形(xing)成(cheng)(cheng)中(zhong)國(guo)特(te)(te)產(chan)(chan)(chan)(chan)(chan)(chan)沃爾(er)瑪(ma)。
綠業中(zhong)國的(de)研(yan)發、生產、銷(xiao)售三個(ge)系(xi)(xi)統(tong)(tong)獨(du)立(li)運(yun)作,研(yan)發系(xi)(xi)統(tong)(tong)的(de)科(ke)研(yan)成果或生產技術(shu)轉賣給生產系(xi)(xi)統(tong)(tong),生產系(xi)(xi)統(tong)(tong)生產出來的(de)產品(pin)由銷(xiao)售系(xi)(xi)統(tong)(tong)進行營銷(xiao)。目前”綠業中(zhong)國“的(de)三個(ge)系(xi)(xi)統(tong)(tong)已開始分步實(shi)施搭建。
-----經營管理
集(ji)(ji)團公司采用”集(ji)(ji)體決策(ce)、團隊(dui)管理(li)(li)(li)、全(quan)員(yuan)參(can)與(yu)“的管理(li)(li)(li)模式,全(quan)面(mian)實行”制度化(hua)(hua)(hua)、規范化(hua)(hua)(hua)、數字化(hua)(hua)(hua)、標準化(hua)(hua)(hua)、劇(ju)本化(hua)(hua)(hua)“管理(li)(li)(li),把HACCP、ISO9001:2008、QS、GMP等認證體系(xi)的原理(li)(li)(li)、精(jing)髓與(yu)公司的管理(li)(li)(li)特點、企(qi)業文化(hua)(hua)(hua)進(jin)行充(chong)分的融合,形成了企(qi)業自身(shen)的管理(li)(li)(li)體系(xi)及管理(li)(li)(li)文化(hua)(hua)(hua)。
公(gong)司注重科(ke)(ke)技(ji)(ji)創新(xin)(xin),明(ming)確(que)了通(tong)過科(ke)(ke)技(ji)(ji)創新(xin)(xin)的(de)(de)途徑(jing)發(fa)(fa)展(zhan)壯(zhuang)大企業的(de)(de)經營策略(lve),積極(ji)營造(zao)企業內部(bu)科(ke)(ke)技(ji)(ji)創新(xin)(xin)的(de)(de)良好氛圍,通(tong)過公(gong)司科(ke)(ke)協、科(ke)(ke)研中心組織各部(bu)門(men)開展(zhan)科(ke)(ke)技(ji)(ji)創新(xin)(xin)活(huo)動,開發(fa)(fa)出(chu)一系(xi)列新(xin)(xin)產(chan)品。春砂仁、黃皮等(deng)系(xi)列農(nong)(nong)產(chan)品逐(zhu)步從簡單加工向(xiang)精深(shen)加工方(fang)向(xiang)發(fa)(fa)展(zhan),形成了一定的(de)(de)企業和地方(fang)品牌,促進(jin)了地方(fang)特色農(nong)(nong)產(chan)品的(de)(de)發(fa)(fa)展(zhan),帶動了本地區及周邊(bian)農(nong)(nong)戶積極(ji)發(fa)(fa)展(zhan)農(nong)(nong)產(chan)品及南藥種植,推動了地方(fang)經濟發(fa)(fa)展(zhan)。
公司以長遠(yuan)發展(zhan)為(wei)目標,注重引入及培(pei)養人(ren)才(cai)(cai),堅持”只要你擁(yong)有(you)一分的(de)熱情,我(wo)就給您一個(ge)舞臺“的(de)用人(ren)理念,為(wei)員(yuan)工創造(zao)學習(xi)提(ti)升的(de)平臺,營造(zao)出輕松的(de)充分舒展(zhan)個(ge)人(ren)才(cai)(cai)能的(de)氛圍。多(duo)年(nian)來,公司培(pei)養了一批既(ji)有(you)專業知(zhi)識(shi),又有(you)豐(feng)富(fu)工作經驗的(de)綜合型管(guan)理人(ren)才(cai)(cai)。
-----科研(yan)平臺
集團公(gong)司于2000年(nian)成立科(ke)研(yan)(yan)中(zhong)(zhong)(zhong)(zhong)心(xin),目(mu)前已與廣(guang)州市中(zhong)(zhong)(zhong)(zhong)醫(yi)藥(yao)大(da)學(xue)、廣(guang)東(dong)(dong)省華(hua)南(nan)農(nong)業(ye)大(da)學(xue)、華(hua)南(nan)農(nong)業(ye)科(ke)學(xue)院等(deng)(deng)院校(xiao)建立了(le)長期合作伙伴(ban)關系(xi)(xi)。2007年(nian)組建廣(guang)東(dong)(dong)省綠色(se)農(nong)產(chan)品創新(xin)中(zhong)(zhong)(zhong)(zhong)心(xin),2008 年(nian)組建廣(guang)東(dong)(dong)省春砂仁(ren)工(gong)(gong)程技術研(yan)(yan)究(jiu)開(kai)發中(zhong)(zhong)(zhong)(zhong)心(xin)。科(ke)研(yan)(yan)中(zhong)(zhong)(zhong)(zhong)心(xin)與多(duo)個高校(xiao)和科(ke)研(yan)(yan)院所進(jin)行產(chan)學(xue)研(yan)(yan)合作,通過技術研(yan)(yan)發,進(jin)行農(nong)產(chan)品深加工(gong)(gong),形(xing)成了(le)以春砂仁(ren)、黃(huang)皮(pi)、枇杷(pa)、仁(ren)面、桑果、南(nan)瓜、番茄等(deng)(deng)保健食(shi)品系(xi)(xi)列(lie)。春砂仁(ren)、黃(huang)皮(pi)等(deng)(deng)系(xi)(xi)列(lie)農(nong)產(chan)品逐步從簡單(dan)加工(gong)(gong)向精深加工(gong)(gong)方向發展,形(xing)成了(le)一定的企(qi)業(ye)和地(di)(di)方品牌,促進(jin)了(le)地(di)(di)方特色(se)農(nong)產(chan)品的發展,帶動(dong)了(le)本地(di)(di)區及周邊農(nong)戶(hu)積極(ji)發展農(nong)產(chan)品及南(nan)藥(yao)種植(zhi),推動(dong)了(le)地(di)(di)方經濟發展。
-----質量體(ti)系
集團公司(si)設立了質(zhi)(zhi)(zhi)(zhi)量(liang)(liang)控(kong)制檢驗(yan)(yan)中心(xin)(簡稱質(zhi)(zhi)(zhi)(zhi)控(kong)中心(xin)),專職(zhi)負責集團各(ge)公司(si)的(de)產(chan)品(pin)質(zhi)(zhi)(zhi)(zhi)量(liang)(liang)監督、控(kong)制、檢驗(yan)(yan)工作。現質(zhi)(zhi)(zhi)(zhi)控(kong)中心(xin)設有(you)(you)兩個檢驗(yan)(yan)室,各(ge)種檢驗(yan)(yan)設備設施完(wan)善,置有(you)(you)日本島津高效液(ye)相色譜(pu)儀(yi)、氣(qi)相色譜(pu)儀(yi)、紫外分(fen)光(guang)光(guang)度計(ji)、原(yuan)子(zi)吸(xi)收(shou)分(fen)光(guang)光(guang)度計(ji)等分(fen)析(xi)檢驗(yan)(yan)儀(yi)器(qi)。配備專職(zhi)質(zhi)(zhi)(zhi)(zhi)檢人員12人,嚴格(ge)按照公司(si)通過(guo)的(de)ISO9001、HACCP、GMP、QS和出(chu)口食品(pin)衛生注冊(ce)等認證體系(xi)的(de)要求(qiu),建立了各(ge)項質(zhi)(zhi)(zhi)(zhi)量(liang)(liang)管理(li)制度和有(you)(you)效的(de)質(zhi)(zhi)(zhi)(zhi)量(liang)(liang)管理(li)保證體系(xi),從原(yuan)料種植、采收(shou)、運輸(shu)和產(chan)品(pin)加工、貯(zhu)存、銷售等各(ge)環節進行質(zhi)(zhi)(zhi)(zhi)量(liang)(liang)跟蹤、控(kong)制及檢驗(yan)(yan),從而(er)保證產(chan)品(pin)質(zhi)(zhi)(zhi)(zhi)量(liang)(liang)符合或超(chao)過(guo)國家法定質(zhi)(zhi)(zhi)(zhi)量(liang)(liang)標準要求(qiu)。
-----企業文化
公(gong)司經過(guo)十幾年(nian)的發展,形成了自己(ji)的企(qi)業(ye)(ye)(ye)文化(hua)。以(yi)(yi)”綠色、真誠、合(he)作、為(wei)自己(ji)和他人創造財富“為(wei)企(qi)業(ye)(ye)(ye)宗旨,以(yi)(yi)”博大、包(bao)容、熱(re)情、仁愛(ai)、自律、健康、創新“為(wei)企(qi)業(ye)(ye)(ye)精神,營(ying)造良好的企(qi)業(ye)(ye)(ye)氛圍;以(yi)(yi)”集體決策(ce)、團隊管理(li)、全(quan)員參與“的管理(li)模(mo)式,全(quan)面實行”制(zhi)度(du)化(hua)、規范化(hua)、數(shu)字化(hua)、標準(zhun)化(hua)、劇本化(hua)“管理(li);以(yi)(yi)功能食品為(wei)核(he)心(xin),努力實現跨行業(ye)(ye)(ye)、跨區域發展;以(yi)(yi)”陽春、陽江(jiang)為(wei)核(he)心(xin),立(li)足(zu)廣東,輻射全(quan)國、走向世(shi)界“的企(qi)業(ye)(ye)(ye)經營(ying)戰略,打造綠業(ye)(ye)(ye)營(ying)銷網絡。
-----種植基地(di)
公司發展(zhan)了春砂仁(ren)、穿心蓮、廣藿香(xiang)、枇(pi)杷四個實驗(yan)(yan)示(shi)(shi)范基地,基地原有(you)種植面積800多畝,在(zai)建發展(zhan)的春灣、潭水春砂仁(ren)、枇(pi)杷示(shi)(shi)范基地,面積為(wei)5000畝。基地以科(ke)技試驗(yan)(yan)培(pei)訓、技術(shu)引進示(shi)(shi)范、南藥產(chan)品研發生(sheng)產(chan)為(wei)核心,進行現(xian)(xian)代南藥技術(shu)示(shi)(shi)范推廣和以春砂仁(ren)為(wei)主的綠色食品開發,以科(ke)學普及促進南藥生(sheng)產(chan)產(chan)業(ye)化(hua),帶動了農民(min)致富(fu),實現(xian)(xian)了經濟、社會、生(sheng)態效益和企業(ye)建設檔次的不斷提升。
-----生產基地
公司生產基(ji)(ji)地(di)分為農產品生產基(ji)(ji)地(di)、南藥生產基(ji)(ji)地(di)。
農產品(pin)(pin)(pin)生產基(ji)地(di)(di);一、陽春(chun)市綠業(ye)保健(jian)食(shi)品(pin)(pin)(pin)有限(xian)公(gong)司(si),創(chuang)建于1995年,主(zhu)要(yao)是以當地(di)(di)特(te)色農產品(pin)(pin)(pin)春(chun)砂(sha)仁(ren)(ren)、黃皮(pi)、枇杷、仁(ren)(ren)面、桑果(guo)(guo)、南瓜、番茄為(wei)原料(liao)(liao)(liao),生產出(chu)蜜餞(jian)類(lei)(lei)、糖果(guo)(guo)類(lei)(lei)、固體(ti)飲料(liao)(liao)(liao)類(lei)(lei)、保健(jian)酒類(lei)(lei)等(deng)系列(lie)功(gong)能(neng)食(shi)品(pin)(pin)(pin)。公(gong)司(si)的廠房(fang)占(zhan)地(di)(di)面積(ji)(ji)55畝,年加工(gong)能(neng)力為(wei)3000噸,陽春(chun)市綠業(ye)保健(jian)食(shi)品(pin)(pin)(pin)有限(xian)公(gong)司(si)目前是全國(guo)最大的春(chun)砂(sha)仁(ren)(ren)、黃皮(pi)深加工(gong)生產基(ji)地(di)(di),春(chun)砂(sha)仁(ren)(ren)系列(lie)產品(pin)(pin)(pin)逐步從(cong)簡單(dan)加工(gong)向精深加工(gong)方向發展,形成(cheng)了企業(ye)和地(di)(di)方品(pin)(pin)(pin)牌,推動了春(chun)砂(sha)仁(ren)(ren)產業(ye)化的發展。二、信宜食(shi)品(pin)(pin)(pin)有限(xian)公(gong)司(si),廠房(fang)占(zhan)地(di)(di)面積(ji)(ji)25畝,年加工(gong)能(neng)力為(wei)2000噸,主(zhu)要(yao)是以信宜當地(di)(di)山楂為(wei)原料(liao)(liao)(liao)生產出(chu)蜜餞(jian)類(lei)(lei)、糖果(guo)(guo)類(lei)(lei)、固體(ti)飲料(liao)(liao)(liao)類(lei)(lei)、保健(jian)酒類(lei)(lei)等(deng)系列(lie)功(gong)能(neng)食(shi)品(pin)(pin)(pin)。
南藥生產(chan)基(ji)(ji)地:陽春市綠(lv)業動物保健品有限公司建于1991年,專門從事穿(chuan)心蓮、廣藿香(xiang)、枇杷等當地南藥加(jia)(jia)工,經過十(shi)幾年的(de)(de)發展,南藥生產(chan)基(ji)(ji)地從粗(cu)加(jia)(jia)工到深(shen)加(jia)(jia)工的(de)(de)發展,南藥生產(chan)基(ji)(ji)地廠房占地面積(ji)50畝,加(jia)(jia)工能力為5000噸/年。
-----銷售網絡
以”綠業中國“銷售系統為(wei)發(fa)展方向,目前公司以陽江(jiang)為(wei)核心,在廣東多地開設了綠業特產旗艦店,逐步構建”綠業中國“銷售系統。
打造中國特產(chan)沃爾(er)瑪。在全國縣以上(shang)城市(shi)開(kai)設旗(qi)(qi)艦店,計劃在五年內開(kai)設1000間旗(qi)(qi)艦店。
-----電(dian)子商務臺
2007年開始在(zai)網(wang)(wang)絡鋪設(she)(she)綠業(ye)電子商務平(ping)臺,阿里巴巴、天(tian)貓、淘寶、京(jing)東、拍(pai)(pai)拍(pai)(pai)、郵樂、村村通等網(wang)(wang)絡銷(xiao)售(shou)平(ping)臺均有我公司鋪設(she)(she)的(de)網(wang)(wang)絡銷(xiao)售(shou)網(wang)(wang)店,服務全國(guo)各(ge)地的(de)消費者。目前網(wang)(wang)店數量達(da)到(dao)82家,網(wang)(wang)絡年銷(xiao)售(shou)總額800人(ren)民幣,而且年增長速(su)度是(shi)25%.僅僅2013年的(de)”雙十一“當天(tian)的(de)銷(xiao)售(shou)額就達(da)到(dao)