是(shi)從事(shi)農(nong)產(chan)(chan)品(pin)、中(zhong)(zhong)(zhong)草藥(yao)材(cai)等種植、加工(gong)、銷售(shou),集(ji)科研(yan)、推廣(guang)(guang)、商貿、服務于一體的(de)綜合(he)型農(nong)業(ye)(ye)(ye)龍頭企(qi)(qi)(qi)業(ye)(ye)(ye)。公(gong)(gong)(gong)(gong)司創(chuang)建于1991年,屬(shu)下有(you)陽(yang)(yang)春(chun)(chun)市(shi)(shi)綠(lv)(lv)(lv)(lv)(lv)業(ye)(ye)(ye)保健食品(pin)有(you)限(xian)公(gong)(gong)(gong)(gong)司、陽(yang)(yang)春(chun)(chun)市(shi)(shi)綠(lv)(lv)(lv)(lv)(lv)業(ye)(ye)(ye)動(dong)物保健品(pin)有(you)限(xian)公(gong)(gong)(gong)(gong)司、陽(yang)(yang)春(chun)(chun)市(shi)(shi)綠(lv)(lv)(lv)(lv)(lv)業(ye)(ye)(ye)春(chun)(chun)砂(sha)仁連鎖銷售(shou)有(you)限(xian)公(gong)(gong)(gong)(gong)司、陽(yang)(yang)春(chun)(chun)市(shi)(shi)綠(lv)(lv)(lv)(lv)(lv)業(ye)(ye)(ye)斑斕廣(guang)(guang)告傳媒(mei)有(you)限(xian)公(gong)(gong)(gong)(gong)司、南藥(yao)種植基(ji)(ji)地、陽(yang)(yang)春(chun)(chun)市(shi)(shi)農(nong)聯經濟專業(ye)(ye)(ye)合(he)作社(she)、綠(lv)(lv)(lv)(lv)(lv)業(ye)(ye)(ye)土(tu)特(te)產(chan)(chan)購銷中(zhong)(zhong)(zhong)心、陽(yang)(yang)春(chun)(chun)市(shi)(shi)農(nong)聯畜牧發展有(you)公(gong)(gong)(gong)(gong)司、陽(yang)(yang)春(chun)(chun)市(shi)(shi)綠(lv)(lv)(lv)(lv)(lv)業(ye)(ye)(ye)投資(zi)發展有(you)公(gong)(gong)(gong)(gong)司、信(xin)宜市(shi)(shi)綠(lv)(lv)(lv)(lv)(lv)業(ye)(ye)(ye)食品(pin)有(you)限(xian)公(gong)(gong)(gong)(gong)司。現屬(shu)國家扶(fu)貧龍頭企(qi)(qi)(qi)業(ye)(ye)(ye)、廣(guang)(guang)東(dong)(dong)省(sheng)(sheng)農(nong)業(ye)(ye)(ye)扶(fu)貧龍頭企(qi)(qi)(qi)業(ye)(ye)(ye)、廣(guang)(guang)東(dong)(dong)省(sheng)(sheng)連續十三年重合(he)同守信(xin)用企(qi)(qi)(qi)業(ye)(ye)(ye),組建有(you)廣(guang)(guang)東(dong)(dong)省(sheng)(sheng)農(nong)業(ye)(ye)(ye)科技創(chuang)新中(zhong)(zhong)(zhong)心、廣(guang)(guang)東(dong)(dong)省(sheng)(sheng)春(chun)(chun)砂(sha)仁工(gong)程技術研(yan)究開發中(zhong)(zhong)(zhong)心,通過(guo)AAA級“標準化良好(hao)行(xing)為企(qi)(qi)(qi)業(ye)(ye)(ye)確認(ren)審查。通過(guo)了HACCP認(ren)證(zheng)、ISO9001:2008認(ren)證(zheng)、QS質量安(an)全(quan)認(ren)證(zheng)、GMP認(ren)證(zheng),”綠(lv)(lv)(lv)(lv)(lv)業(ye)(ye)(ye)“、”春(chun)(chun)砂(sha)“商標被評(ping)定為廣(guang)(guang)東(dong)(dong)省(sheng)(sheng)著名(ming)商標,”蜜餞黃(huang)皮“”桂(gui)圓寶“”春(chun)(chun)砂(sha)仁干果“產(chan)(chan)品(pin)被評(ping)為廣(guang)(guang)東(dong)(dong)省(sheng)(sheng)名(ming)牌產(chan)(chan)品(pin);”春(chun)(chun)砂(sha)醋(cu)“、”黃(huang)皮醋(cu)“是(shi)廣(guang)(guang)大消(xiao)費者認(ren)同的(de)好(hao)評(ping)產(chan)(chan)品(pin)。南藥(yao)科普示(shi)(shi)范基(ji)(ji)地被中(zhong)(zhong)(zhong)國科協(xie)、財政(zheng)部評(ping)為”科普惠農(nong)興村“農(nong)村科普示(shi)(shi)范基(ji)(ji)地。
-----經營(ying)策略
2007年,集團(tuan)公司確定”綠(lv)業(ye)(ye)中(zhong)(zhong)國“的(de)經(jing)營(ying)(ying)(ying)策略(經(jing)營(ying)(ying)(ying)中(zhong)(zhong)國各(ge)(ge)(ge)(ge)地(di)(di)(di)(di)土(tu)特產(chan)(chan));綠(lv)業(ye)(ye)中(zhong)(zhong)國由三個系(xi)(xi)統(tong)(tong)組(zu)成;一(yi)、建立(li)(li)研(yan)(yan)發(fa)系(xi)(xi)統(tong)(tong),整合集團(tuan)公司科研(yan)(yan)中(zhong)(zhong)心及合作(zuo)高校(xiao)的(de)資源,利(li)用各(ge)(ge)(ge)(ge)地(di)(di)(di)(di)高校(xiao)、研(yan)(yan)究院所的(de)科研(yan)(yan)力量,以(yi)全國各(ge)(ge)(ge)(ge)地(di)(di)(di)(di)有(you)功(gong)能(neng)(neng)特色(se)的(de)農產(chan)(chan)品作(zuo)為原(yuan)料,從原(yuan)材料種植到產(chan)(chan)品開發(fa)及功(gong)能(neng)(neng)挖掘著手,不斷開發(fa)不同形式的(de)具有(you)各(ge)(ge)(ge)(ge)地(di)(di)(di)(di)地(di)(di)(di)(di)方(fang)特色(se)的(de)功(gong)能(neng)(neng)食(shi)品。二、建立(li)(li)生(sheng)(sheng)產(chan)(chan)系(xi)(xi)統(tong)(tong),生(sheng)(sheng)產(chan)(chan)系(xi)(xi)統(tong)(tong)是負責(ze)各(ge)(ge)(ge)(ge)地(di)(di)(di)(di)具有(you)保健功(gong)能(neng)(neng)土(tu)特產(chan)(chan)的(de)深(shen)加工,采用以(yi)制藥的(de)態(tai)度生(sheng)(sheng)產(chan)(chan)食(shi)品的(de)理念,將(jiang)生(sheng)(sheng)產(chan)(chan)企業(ye)(ye)辦到全國各(ge)(ge)(ge)(ge)地(di)(di)(di)(di)有(you)條件的(de)地(di)(di)(di)(di)方(fang)去,生(sheng)(sheng)產(chan)(chan)出當(dang)地(di)(di)(di)(di)的(de)地(di)(di)(di)(di)方(fang)特產(chan)(chan),在(zai)當(dang)地(di)(di)(di)(di)形成土(tu)特產(chan)(chan)的(de)生(sheng)(sheng)產(chan)(chan)中(zhong)(zhong)心。三、建立(li)(li)營(ying)(ying)(ying)銷系(xi)(xi)統(tong)(tong),建立(li)(li)健全產(chan)(chan)品營(ying)(ying)(ying)銷體系(xi)(xi),負責(ze)各(ge)(ge)(ge)(ge)地(di)(di)(di)(di)深(shen)加工的(de)產(chan)(chan)品銷售(shou),在(zai)全國各(ge)(ge)(ge)(ge)地(di)(di)(di)(di)組(zu)建營(ying)(ying)(ying)銷網絡,開辦全國連鎖特產(chan)(chan)營(ying)(ying)(ying)銷體系(xi)(xi),并且與時俱進,在(zai)網絡平臺(tai)鋪(pu)設電子商務系(xi)(xi)統(tong)(tong)。爭取在(zai)全國各(ge)(ge)(ge)(ge)地(di)(di)(di)(di)的(de)縣以(yi)上(shang)城市成立(li)(li)綠(lv)業(ye)(ye)特產(chan)(chan)旗艦店,通過培育(yu)顧(gu)客,傳播(bo)綠(lv)業(ye)(ye)食(shi)療健康、養生(sheng)(sheng)知(zhi)識及綠(lv)業(ye)(ye)企業(ye)(ye)文化(hua)。形成中(zhong)(zhong)國特產(chan)(chan)沃(wo)爾瑪(ma)。
綠(lv)(lv)業(ye)中國的(de)(de)研發、生產、銷售(shou)三(san)個系(xi)(xi)統獨(du)立運(yun)作,研發系(xi)(xi)統的(de)(de)科(ke)研成(cheng)果或生產技術(shu)轉賣給生產系(xi)(xi)統,生產系(xi)(xi)統生產出來的(de)(de)產品由銷售(shou)系(xi)(xi)統進(jin)行營銷。目前(qian)”綠(lv)(lv)業(ye)中國“的(de)(de)三(san)個系(xi)(xi)統已開始分步實施搭建。
-----經營管理(li)
集(ji)團公司(si)采用”集(ji)體(ti)決策(ce)、團隊管(guan)理(li)(li)、全(quan)員參與“的(de)(de)管(guan)理(li)(li)模式,全(quan)面實行(xing)”制度化、規范化、數(shu)字(zi)化、標(biao)準化、劇(ju)本(ben)化“管(guan)理(li)(li),把HACCP、ISO9001:2008、QS、GMP等認證體(ti)系的(de)(de)原理(li)(li)、精(jing)髓(sui)與公司(si)的(de)(de)管(guan)理(li)(li)特點、企業文(wen)化進行(xing)充分的(de)(de)融合,形成了(le)企業自身的(de)(de)管(guan)理(li)(li)體(ti)系及管(guan)理(li)(li)文(wen)化。
公(gong)司注重科(ke)技(ji)(ji)創(chuang)新(xin),明(ming)確(que)了(le)通過(guo)科(ke)技(ji)(ji)創(chuang)新(xin)的途徑(jing)發(fa)(fa)(fa)(fa)展(zhan)壯大企(qi)(qi)業的經營(ying)策(ce)略,積極營(ying)造(zao)企(qi)(qi)業內部科(ke)技(ji)(ji)創(chuang)新(xin)的良好氛圍(wei),通過(guo)公(gong)司科(ke)協、科(ke)研中(zhong)心組織各部門開展(zhan)科(ke)技(ji)(ji)創(chuang)新(xin)活動(dong),開發(fa)(fa)(fa)(fa)出一(yi)系列新(xin)產品(pin)(pin)。春砂仁(ren)、黃皮(pi)等系列農(nong)產品(pin)(pin)逐步從(cong)簡(jian)單加工(gong)向精深加工(gong)方(fang)(fang)向發(fa)(fa)(fa)(fa)展(zhan),形成了(le)一(yi)定的企(qi)(qi)業和地(di)方(fang)(fang)品(pin)(pin)牌(pai),促(cu)進(jin)了(le)地(di)方(fang)(fang)特色農(nong)產品(pin)(pin)的發(fa)(fa)(fa)(fa)展(zhan),帶動(dong)了(le)本地(di)區及周(zhou)邊農(nong)戶積極發(fa)(fa)(fa)(fa)展(zhan)農(nong)產品(pin)(pin)及南藥(yao)種植,推動(dong)了(le)地(di)方(fang)(fang)經濟發(fa)(fa)(fa)(fa)展(zhan)。
公(gong)司(si)以長遠(yuan)發展為目標,注重(zhong)引入及培養(yang)人(ren)才,堅持”只要你擁有(you)一分(fen)的(de)熱(re)情(qing),我就給(gei)您一個舞臺(tai)“的(de)用人(ren)理念,為員工創造學習提(ti)升的(de)平臺(tai),營造出輕松的(de)充分(fen)舒展個人(ren)才能的(de)氛圍(wei)。多年來(lai),公(gong)司(si)培養(yang)了一批既有(you)專業(ye)知識,又(you)有(you)豐富(fu)工作經(jing)驗的(de)綜合型管理人(ren)才。
-----科研平(ping)臺(tai)
集團公司于2000年(nian)(nian)成(cheng)(cheng)立(li)(li)科(ke)研(yan)(yan)(yan)(yan)中(zhong)(zhong)(zhong)(zhong)心(xin),目前已與(yu)廣(guang)州市(shi)中(zhong)(zhong)(zhong)(zhong)醫(yi)藥(yao)大(da)學(xue)、廣(guang)東(dong)(dong)省華南(nan)農(nong)業大(da)學(xue)、華南(nan)農(nong)業科(ke)學(xue)院(yuan)等院(yuan)校(xiao)建立(li)(li)了長(chang)期(qi)合作伙(huo)伴(ban)關系(xi)。2007年(nian)(nian)組建廣(guang)東(dong)(dong)省綠色(se)農(nong)產(chan)(chan)品(pin)創新中(zhong)(zhong)(zhong)(zhong)心(xin),2008 年(nian)(nian)組建廣(guang)東(dong)(dong)省春砂(sha)仁(ren)工(gong)程技術(shu)研(yan)(yan)(yan)(yan)究(jiu)開(kai)發中(zhong)(zhong)(zhong)(zhong)心(xin)。科(ke)研(yan)(yan)(yan)(yan)中(zhong)(zhong)(zhong)(zhong)心(xin)與(yu)多個高校(xiao)和科(ke)研(yan)(yan)(yan)(yan)院(yuan)所(suo)進行產(chan)(chan)學(xue)研(yan)(yan)(yan)(yan)合作,通過技術(shu)研(yan)(yan)(yan)(yan)發,進行農(nong)產(chan)(chan)品(pin)深(shen)加工(gong),形(xing)成(cheng)(cheng)了以(yi)春砂(sha)仁(ren)、黃(huang)皮、枇杷、仁(ren)面、桑果、南(nan)瓜、番茄等保健(jian)食品(pin)系(xi)列。春砂(sha)仁(ren)、黃(huang)皮等系(xi)列農(nong)產(chan)(chan)品(pin)逐步從簡單加工(gong)向精深(shen)加工(gong)方(fang)向發展(zhan)(zhan),形(xing)成(cheng)(cheng)了一定的企業和地(di)(di)方(fang)品(pin)牌,促進了地(di)(di)方(fang)特色(se)農(nong)產(chan)(chan)品(pin)的發展(zhan)(zhan),帶動(dong)了本地(di)(di)區及(ji)周邊(bian)農(nong)戶積極(ji)發展(zhan)(zhan)農(nong)產(chan)(chan)品(pin)及(ji)南(nan)藥(yao)種植,推動(dong)了地(di)(di)方(fang)經濟發展(zhan)(zhan)。
-----質量體系
集團(tuan)(tuan)公司設(she)(she)(she)立了質(zhi)量(liang)(liang)控(kong)制(zhi)(zhi)(zhi)(zhi)檢驗(yan)(yan)中(zhong)心(xin)(xin)(簡稱質(zhi)控(kong)中(zhong)心(xin)(xin)),專(zhuan)職負責集團(tuan)(tuan)各公司的產品質(zhi)量(liang)(liang)監督、控(kong)制(zhi)(zhi)(zhi)(zhi)、檢驗(yan)(yan)工作。現質(zhi)控(kong)中(zhong)心(xin)(xin)設(she)(she)(she)有(you)(you)兩(liang)個(ge)檢驗(yan)(yan)室,各種(zhong)檢驗(yan)(yan)設(she)(she)(she)備(bei)設(she)(she)(she)施完善,置有(you)(you)日本(ben)島津高效液相(xiang)色(se)譜(pu)儀(yi)、氣相(xiang)色(se)譜(pu)儀(yi)、紫外分(fen)光(guang)光(guang)度(du)計、原子(zi)吸收(shou)分(fen)光(guang)光(guang)度(du)計等分(fen)析(xi)檢驗(yan)(yan)儀(yi)器(qi)。配備(bei)專(zhuan)職質(zhi)檢人員12人,嚴格按照公司通過(guo)的ISO9001、HACCP、GMP、QS和(he)出(chu)口食品衛生注冊等認證(zheng)體系的要求(qiu),建立了各項質(zhi)量(liang)(liang)管理制(zhi)(zhi)(zhi)(zhi)度(du)和(he)有(you)(you)效的質(zhi)量(liang)(liang)管理保證(zheng)體系,從原料種(zhong)植、采收(shou)、運輸(shu)和(he)產品加工、貯(zhu)存、銷售(shou)等各環節進行(xing)質(zhi)量(liang)(liang)跟蹤、控(kong)制(zhi)(zhi)(zhi)(zhi)及檢驗(yan)(yan),從而保證(zheng)產品質(zhi)量(liang)(liang)符合(he)或超(chao)過(guo)國(guo)家(jia)法定質(zhi)量(liang)(liang)標準要求(qiu)。
-----企業文化(hua)
公司經過十(shi)幾年的(de)發(fa)展(zhan),形(xing)成了自(zi)己的(de)企業(ye)(ye)文化。以(yi)(yi)”綠色(se)、真(zhen)誠、合作、為(wei)(wei)(wei)自(zi)己和他人創(chuang)造財富“為(wei)(wei)(wei)企業(ye)(ye)宗旨,以(yi)(yi)”博大、包容、熱情(qing)、仁(ren)愛、自(zi)律、健(jian)康(kang)、創(chuang)新(xin)“為(wei)(wei)(wei)企業(ye)(ye)精神,營(ying)造良好的(de)企業(ye)(ye)氛圍(wei);以(yi)(yi)”集體決策、團隊管(guan)理(li)、全(quan)員參與“的(de)管(guan)理(li)模式,全(quan)面實行(xing)”制(zhi)度化、規范化、數字化、標(biao)準化、劇本化“管(guan)理(li);以(yi)(yi)功能食品為(wei)(wei)(wei)核(he)心,努力實現跨行(xing)業(ye)(ye)、跨區(qu)域發(fa)展(zhan);以(yi)(yi)”陽春、陽江為(wei)(wei)(wei)核(he)心,立足(zu)廣東(dong),輻射全(quan)國、走向世(shi)界“的(de)企業(ye)(ye)經營(ying)戰略,打造綠業(ye)(ye)營(ying)銷網絡(luo)。
-----種植(zhi)基地
公司發(fa)(fa)展了春砂(sha)仁(ren)、穿心蓮、廣藿香、枇(pi)(pi)杷四個(ge)實(shi)驗(yan)示(shi)(shi)范(fan)基(ji)地(di),基(ji)地(di)原(yuan)有種植面積(ji)800多畝(mu),在(zai)建(jian)發(fa)(fa)展的春灣、潭水春砂(sha)仁(ren)、枇(pi)(pi)杷示(shi)(shi)范(fan)基(ji)地(di),面積(ji)為(wei)(wei)5000畝(mu)。基(ji)地(di)以(yi)科技(ji)試(shi)驗(yan)培訓、技(ji)術引(yin)進示(shi)(shi)范(fan)、南藥產品(pin)研發(fa)(fa)生產為(wei)(wei)核心,進行現代南藥技(ji)術示(shi)(shi)范(fan)推廣和以(yi)春砂(sha)仁(ren)為(wei)(wei)主的綠色食品(pin)開發(fa)(fa),以(yi)科學(xue)普(pu)及促進南藥生產產業化,帶動了農民致富(fu),實(shi)現了經濟、社會、生態效益和企業建(jian)設(she)檔次的不斷提升。
-----生產基地
公(gong)司(si)生(sheng)產(chan)基(ji)地分為農產(chan)品(pin)生(sheng)產(chan)基(ji)地、南藥生(sheng)產(chan)基(ji)地。
農(nong)產(chan)品(pin)生產(chan)基(ji)地(di);一、陽春(chun)市綠(lv)業(ye)保健(jian)食品(pin)有(you)限公司(si),創(chuang)建于1995年(nian),主(zhu)要是以當(dang)地(di)特色農(nong)產(chan)品(pin)春(chun)砂(sha)(sha)仁(ren)(ren)(ren)、黃皮、枇杷、仁(ren)(ren)(ren)面(mian)、桑果、南瓜、番茄為(wei)原料(liao)(liao)(liao),生產(chan)出(chu)蜜餞類(lei)(lei)、糖果類(lei)(lei)、固體飲料(liao)(liao)(liao)類(lei)(lei)、保健(jian)酒類(lei)(lei)等系列(lie)功(gong)能食品(pin)。公司(si)的廠房(fang)占地(di)面(mian)積55畝(mu),年(nian)加(jia)工(gong)能力(li)為(wei)3000噸,陽春(chun)市綠(lv)業(ye)保健(jian)食品(pin)有(you)限公司(si)目前是全國最大的春(chun)砂(sha)(sha)仁(ren)(ren)(ren)、黃皮深加(jia)工(gong)生產(chan)基(ji)地(di),春(chun)砂(sha)(sha)仁(ren)(ren)(ren)系列(lie)產(chan)品(pin)逐(zhu)步從簡(jian)單加(jia)工(gong)向精深加(jia)工(gong)方向發展,形成了企業(ye)和地(di)方品(pin)牌,推動(dong)了春(chun)砂(sha)(sha)仁(ren)(ren)(ren)產(chan)業(ye)化的發展。二、信宜(yi)食品(pin)有(you)限公司(si),廠房(fang)占地(di)面(mian)積25畝(mu),年(nian)加(jia)工(gong)能力(li)為(wei)2000噸,主(zhu)要是以信宜(yi)當(dang)地(di)山楂為(wei)原料(liao)(liao)(liao)生產(chan)出(chu)蜜餞類(lei)(lei)、糖果類(lei)(lei)、固體飲料(liao)(liao)(liao)類(lei)(lei)、保健(jian)酒類(lei)(lei)等系列(lie)功(gong)能食品(pin)。
南(nan)藥(yao)生(sheng)產(chan)基地(di):陽(yang)春市(shi)綠業動物保健品有限公司(si)建于1991年,專門從事(shi)穿(chuan)心(xin)蓮、廣藿香(xiang)、枇杷等(deng)當地(di)南(nan)藥(yao)加工(gong),經過十幾年的發展,南(nan)藥(yao)生(sheng)產(chan)基地(di)從粗加工(gong)到深加工(gong)的發展,南(nan)藥(yao)生(sheng)產(chan)基地(di)廠房占地(di)面(mian)積50畝,加工(gong)能(neng)力為5000噸/年。
-----銷售網絡
以”綠業中(zhong)國(guo)“銷售系統為發展方向,目前公(gong)司(si)以陽江為核心,在廣東多(duo)地開設了綠業特(te)產旗艦店,逐步(bu)構(gou)建”綠業中(zhong)國(guo)“銷售系統。
打造中(zhong)國(guo)(guo)特產(chan)沃(wo)爾(er)瑪。在(zai)全國(guo)(guo)縣以上城市開設旗(qi)艦(jian)店,計(ji)劃在(zai)五年內開設1000間(jian)旗(qi)艦(jian)店。
-----電子商務臺(tai)
2007年(nian)(nian)開始在網(wang)(wang)(wang)絡鋪(pu)設(she)綠業電子商務平臺,阿(a)里巴巴、天(tian)貓、淘寶(bao)、京東、拍拍、郵樂(le)、村村通等網(wang)(wang)(wang)絡銷(xiao)售(shou)(shou)平臺均有我公司鋪(pu)設(she)的(de)網(wang)(wang)(wang)絡銷(xiao)售(shou)(shou)網(wang)(wang)(wang)店(dian),服務全國各地的(de)消費者(zhe)。目前網(wang)(wang)(wang)店(dian)數量達到82家,網(wang)(wang)(wang)絡年(nian)(nian)銷(xiao)售(shou)(shou)總額(e)800人民幣,而且年(nian)(nian)增長速度是(shi)25%.僅僅2013年(nian)(nian)的(de)”雙十一“當天(tian)的(de)銷(xiao)售(shou)(shou)額(e)就達到