遼寧省食品藥品監督管理局從9月1日起在(zai)全省(sheng)范(fan)圍(wei)內(nei)啟動(dong)為(wei)期(qi)2個月的(de)(de)2014年(nian)“安(an)全用(yong)(yong)(yong)(yong)(yong)藥(yao)(yao)(yao)(yao)月”活(huo)(huo)(huo)(huo)動(dong)。這項活(huo)(huo)(huo)(huo)動(dong)是(shi)(shi)按照(zhao)國家食品(pin)藥(yao)(yao)(yao)(yao)品(pin)監管總局的(de)(de)統一(yi)部署集中開展形(xing)式多樣、內(nei)容新(xin)(xin)穎、益教(jiao)于民(min)的(de)(de)主題宣(xuan)(xuan)傳教(jiao)育活(huo)(huo)(huo)(huo)動(dong)。遼寧省(sheng)的(de)(de)“安(an)全用(yong)(yong)(yong)(yong)(yong)藥(yao)(yao)(yao)(yao)月”活(huo)(huo)(huo)(huo)動(dong)將重(zhong)點圍(wei)繞(rao)安(an)全用(yong)(yong)(yong)(yong)(yong)藥(yao)(yao)(yao)(yao)科(ke)學(xue)理念和(he)實用(yong)(yong)(yong)(yong)(yong)知(zhi)識，對不適當的(de)(de)自我用(yong)(yong)(yong)(yong)(yong)藥(yao)(yao)(yao)(yao)、過度使用(yong)(yong)(yong)(yong)(yong)抗生素(su)和(he)注射劑、盲目(mu)輕信進(jin)口藥(yao)(yao)(yao)(yao)和(he)高(gao)價藥(yao)(yao)(yao)(yao)、不能(neng)區(qu)分非藥(yao)(yao)(yao)(yao)品(pin)和(he)藥(yao)(yao)(yao)(yao)品(pin)等常見(jian)誤區(qu)進(jin)行梳(shu)理、解讀。重(zhong)點活(huo)(huo)(huo)(huo)動(dong)一(yi)是(shi)(shi)安(an)全用(yong)(yong)(yong)(yong)(yong)藥(yao)(yao)(yao)(yao)知(zhi)識宣(xuan)(xuan)傳大(da)講堂；二是(shi)(shi)在(zai)省(sheng)內(nei)主流媒體(ti)播放公(gong)益視頻；三是(shi)(shi)在(zai)公(gong)交站(zhan)和(he)地鐵站(zhan)張貼公(gong)益廣告；四是(shi)(shi)與新(xin)(xin)媒體(ti)合作(zuo)開設在(zai)線訪(fang)談(tan)介紹(shao)我省(sheng)藥(yao)(yao)(yao)(yao)品(pin)安(an)全綜合治理的(de)(de)有(you)關(guan)情況；五是(shi)(shi)積極(ji)組織全省(sheng)群眾參加第三屆藥(yao)(yao)(yao)(yao)品(pin)安(an)全網(wang)絡知(zhi)識競(jing)賽。省(sheng)食品(pin)藥(yao)(yao)(yao)(yao)品(pin)監管局要求各(ge)市縣局切實加強組織領(ling)(ling)導，精心設計(ji)、有(you)序(xu)安(an)排本地區(qu)活(huo)(huo)(huo)(huo)動(dong)，創新(xin)(xin)形(xing)式務求實效，在(zai)各(ge)領(ling)(ling)域(yu)加大(da)宣(xuan)(xuan)傳力度，切實形(xing)成全媒體(ti)覆蓋格局，堅持公(gong)眾喜聞樂(le)見(jian)即為(wei)創作(zuo)方向的(de)(de)原則，引入社會化的(de)(de)積極(ji)元素(su)和(he)創新(xin)(xin)模式，不斷豐富和(he)完善宣(xuan)(xuan)傳思(si)路與手法(fa)，著力提升宣(xuan)(xuan)傳效果。
