馬大姐食品榮獲“信用中國•中國休閑食品消費者十大滿意品牌”

2017年(nian)9月10日(ri)，由中(zhong)國(guo)商(shang)報(bao)社(she)、中(zhong)國(guo)商(shang)界雜志社(she)、中(zhong)國(guo)電(dian)子商(shang)務協會(hui)品牌(pai)(pai)案例(li)研(yan)究院(yuan)、中(zhong)國(guo)投(tou)資(zi)協會(hui)投(tou)資(zi)咨詢專業委員會(hui)、中(zhong)國(guo)管理科(ke)學研(yan)究院(yuan)商(shang)業模式研(yan)究所等單(dan)位共同主辦的“第十三屆信用中(zhong)國(guo)年(nian)度盛典暨2017中(zhong)國(guo)企業誠信與競(jing)爭(zheng)力(li)論壇”在北(bei)京圓滿召(zhao)開。此次論壇以(yi)“新業態、新科(ke)技(ji)、新動能，以(yi)品牌(pai)(pai)戰略踐(jian)行(xing)中(zhong)國(guo)夢”為(wei)主題，對“共享經濟、創新創業生態、特(te)色小鎮(zhen)、金融科(ke)技(ji)、大(da)數據、物聯網”等熱(re)點話題進行(xing)深入(ru)探(tan)討。

2003年至(zhi)2016年，主辦方(fang)在北京已成功舉(ju)辦了(le)(le)十二屆中(zhong)國(guo)(guo)企業(ye)誠(cheng)信(xin)與競爭力論壇暨信(xin)用(yong)中(zhong)國(guo)(guo)年度盛(sheng)典，見證了(le)(le)中(zhong)國(guo)(guo)企業(ye)誠(cheng)信(xin)體系建(jian)(jian)設之(zhi)路(lu)。歷(li)屆盛(sheng)會都得到(dao)(dao)了(le)(le)全(quan)國(guo)(guo)人(ren)大常(chang)委(wei)會、全(quan)國(guo)(guo)政協領導(dao)及相關部(bu)委(wei)辦領導(dao)的重視與肯定，并被寄予(yu)厚望。主辦方(fang)希望能夠通過(guo)這種論壇方(fang)式讓更多的企業(ye)參與到(dao)(dao)社(she)會信(xin)用(yong)體系建(jian)(jian)設中(zhong)，共同創造良好的信(xin)用(yong)環境。

在此次信用中國年度盛典上，主辦方還在現場為2016-2017年度誠信與競爭力先進企業頒發了榮譽證書，海爾集團、華為、馬大姐食(shi)品(pin)、滴滴、交(jiao)通銀行等(deng)榮獲(huo)“第十(shi)三(san)屆(jie)信用中國(guo)年(nian)度(du)電視盛典(dian)”榮譽！馬大姐食(shi)品(pin)榮獲(huo)“信用中國(guo)·中國(guo)休閑食(shi)品(pin)消費者十(shi)大滿(man)意(yi)品(pin)牌”！

第十一(yi)屆全國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)人(ren)大(da)常委(wei)(wei)、財(cai)經(jing)(jing)委(wei)(wei)副(fu)主(zhu)(zhu)(zhu)(zhu)任(ren)(ren)(ren)賀鏗，全國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)政(zheng)(zheng)協(xie)委(wei)(wei)員、國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)務院國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)資委(wei)(wei)原(yuan)監事會(hui)(hui)(hui)(hui)主(zhu)(zhu)(zhu)(zhu)席(xi)解思忠，中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)消費者(zhe)協(xie)會(hui)(hui)(hui)(hui)原(yuan)副(fu)秘(mi)書(shu)長(chang)(chang)(chang)、新(xin)(xin)聞發言人(ren)武高漢，中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)商(shang)報(bao)(bao)社(she)(she)(she)副(fu)社(she)(she)(she)長(chang)(chang)(chang)陳高宏，中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)政(zheng)(zheng)策網總編輯(ji)、著名品(pin)牌戰略專家、中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)智(zhi)慧工(gong)程研(yan)(yan)(yan)(yan)究(jiu)會(hui)(hui)(hui)(hui)副(fu)會(hui)(hui)(hui)(hui)長(chang)(chang)(chang)張(zhang)華(hua)夏，國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)務院辦公(gong)(gong)廳行(xing)(xing)政(zheng)(zheng)司黨委(wei)(wei)辦主(zhu)(zhu)(zhu)(zhu)任(ren)(ren)(ren)白雁，中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)商(shang)界(jie)雜志社(she)(she)(she)常務副(fu)社(she)(she)(she)長(chang)(chang)(chang)孫崇銘，中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)流通行(xing)(xing)業管(guan)理(li)政(zheng)(zheng)研(yan)(yan)(yan)(yan)會(hui)(hui)(hui)(hui)會(hui)(hui)(hui)(hui)長(chang)(chang)(chang)張(zhang)長(chang)(chang)(chang)杰(jie)，國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)家信用經(jing)(jing)濟應(ying)用研(yan)(yan)(yan)(yan)究(jiu)中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)心原(yuan)副(fu)主(zhu)(zhu)(zhu)(zhu)任(ren)(ren)(ren)肖(xiao)連生，中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)流通行(xing)(xing)業管(guan)理(li)政(zheng)(zheng)研(yan)(yan)(yan)(yan)會(hui)(hui)(hui)(hui)副(fu)會(hui)(hui)(hui)(hui)長(chang)(chang)(chang)閆勇(yong)，中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)消費者(zhe)保護基金會(hui)(hui)(hui)(hui)315辦公(gong)(gong)室(shi)主(zhu)(zhu)(zhu)(zhu)任(ren)(ren)(ren)相保生，中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)流通行(xing)(xing)業管(guan)理(li)政(zheng)(zheng)研(yan)(yan)(yan)(yan)會(hui)(hui)(hui)(hui)信用管(guan)理(li)專委(wei)(wei)會(hui)(hui)(hui)(hui)會(hui)(hui)(hui)(hui)長(chang)(chang)(chang)董秀生，中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)管(guan)理(li)科學研(yan)(yan)(yan)(yan)究(jiu)院企業發展(zhan)研(yan)(yan)(yan)(yan)究(jiu)中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)心主(zhu)(zhu)(zhu)(zhu)任(ren)(ren)(ren)王輝，中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)管(guan)理(li)科學研(yan)(yan)(yan)(yan)究(jiu)院商(shang)業模式研(yan)(yan)(yan)(yan)究(jiu)所所長(chang)(chang)(chang)方雲玉，中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)商(shang)界(jie)商(shang)學院執行(xing)(xing)院長(chang)(chang)(chang)孫馨(xin)等相關(guan)領導(dao)分別(bie)做了主(zhu)(zhu)(zhu)(zhu)題(ti)演講，會(hui)(hui)(hui)(hui)議還有人(ren)民(min)日報(bao)(bao)、新(xin)(xin)華(hua)社(she)(she)(she)、光(guang)明日報(bao)(bao)、中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)青(qing)年報(bao)(bao)、經(jing)(jing)濟日報(bao)(bao)、中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)央電(dian)(dian)視臺(tai)、北京電(dian)(dian)視臺(tai)、中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)經(jing)(jing)營(ying)報(bao)(bao)、中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)消費者(zhe)報(bao)(bao)、中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)華(hua)工(gong)商(shang)時報(bao)(bao)、中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)信息報(bao)(bao)、中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)知(zhi)識(shi)產權報(bao)(bao)、中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)網、中(zhong)(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)經(jing)(jing)濟網、新(xin)(xin)浪、搜狐(hu)、網易、和訊網等全國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)數百(bai)家媒(mei)體記者(zhe)，以(yi)及馬(ma)大(da)姐食品(pin)品(pin)牌CMO楊學寶等企業屆代表(biao)等近200人(ren)出席(xi)了會(hui)(hui)(hui)(hui)議。本(ben)次大(da)會(hui)(hui)(hui)(hui)指定用茶(cha)供應(ying)商(shang)為(wei)雅香(xiang)茗茶(cha)京東旗艦(jian)店，指定茶(cha)歇為(wei)國(guo)(guo)(guo)(guo)(guo)(guo)(guo)(guo)民(min)好面包的馬(ma)大(da)姐食品(pin)17°香(xiang)手撕面包。

用誠(cheng)信(xin)(xin)換效益(yi)，用誠(cheng)信(xin)(xin)換利(li)潤，誠(cheng)信(xin)(xin)是做人(ren)(ren)的(de)(de)需(xu)要，不是賺(zhuan)錢的(de)(de)需(xu)要。全國(guo)(guo)(guo)政協委(wei)員，國(guo)(guo)(guo)務院(yuan)(yuan)國(guo)(guo)(guo)資委(wei)原監事會主席解思(si)忠，用生動的(de)(de)小故事，講出了人(ren)(ren)生的(de)(de)大道(dao)理。這是一(yi)次行業(ye)(ye)的(de)(de)頂級(ji)盛(sheng)會，這是一(yi)場盛(sheng)大的(de)(de)智慧分享。孔子(zi)曰：“民(min)無信(xin)(xin)不立”。全國(guo)(guo)(guo)政協委(wei)員，國(guo)(guo)(guo)務院(yuan)(yuan)國(guo)(guo)(guo)資委(wei)原監事會主席解思(si)忠講到(dao)“盛(sheng)世(shi)中華(hua)誠(cheng)為(wei)忠。祖信(xin)(xin)明，契約精(jing)神(shen)，興商海(hai)，齊家治(zhi)國(guo)(guo)(guo)平天下” 中國(guo)(guo)(guo)管理科學研究院(yuan)(yuan)商業(ye)(ye)模式研究所所長(chang)方雲玉(yu)最后說道(dao)：“舉國(guo)(guo)(guo)奉力創品(pin)牌(pai)，我們一(yi)起守誠(cheng)信(xin)(xin)”在本屆誠(cheng)信(xin)(xin)盛(sheng)典上，馬大姐食品(pin)品(pin)牌(pai)CMO楊(yang)學寶等人(ren)(ren)，被授予“信(xin)(xin)用中國(guo)(guo)(guo)之百佳杰出創新(xin)先鋒人(ren)(ren)”獎(jiang)。

技術創新可(ke)以(yi)讓一個企(qi)(qi)(qi)業(ye)(ye)(ye)走向成功，而誠(cheng)信(xin)意識讓一個企(qi)(qi)(qi)業(ye)(ye)(ye)立于不敗。“信(xin)用(yong)中國誠(cheng)信(xin)企(qi)(qi)(qi)業(ye)(ye)(ye)百(bai)強”是(shi)(shi)馬大(da)(da)姐(jie)(jie)來(lai)之不易的(de)(de)榮(rong)譽(yu)，是(shi)(shi)我們(men)全體(ti)同仁兢兢業(ye)(ye)(ye)業(ye)(ye)(ye)、克勤克己的(de)(de)豐收成果，也是(shi)(shi)社會(hui)(hui)民眾、專家、媒體(ti)對馬大(da)(da)姐(jie)(jie)品牌的(de)(de)認可(ke)與支持！這是(shi)(shi)馬大(da)(da)姐(jie)(jie)對教師節最(zui)大(da)(da)的(de)(de)獻禮！誠(cheng)信(xin)作為(wei)企(qi)(qi)(qi)業(ye)(ye)(ye)立身之本，貫穿企(qi)(qi)(qi)業(ye)(ye)(ye)生產經營活動的(de)(de)方(fang)方(fang)面面。馬大(da)(da)姐(jie)(jie)食品26年品牌積淀，我們(men)在產品上精益(yi)求精、在品牌上我們(men)追(zhui)求卓越、誠(cheng)信(xin)守法，主動承擔社會(hui)(hui)責(ze)任(ren)，為(wei)構建(jian)誠(cheng)信(xin)社會(hui)(hui)信(xin)用(yong)體(ti)系、社會(hui)(hui)公(gong)益(yi)事業(ye)(ye)(ye)做出(chu)自(zi)己的(de)(de)應有貢獻！馬大(da)(da)姐(jie)(jie)獲此(ci)殊(shu)榮(rong)，實至名歸！

品牌誠(cheng)可貴(gui)，誠(cheng)信價更高。馬大姐食品將繼續為中國品牌發聲，為民族(zu)品牌代言！